Maruti dips 2 per cent despite new launch

Maruti Suzuki's has declined 2.04% to Rs 821.90. The shares of the company opened at Rs 825 and gained Rs 834.80. when trading on BSE, it gained a high of Rs 839. On the other hand trading on NSE, the shares opened at Rs 815.65 and touched a high of Rs 834.35. The previous close was Rs 839.05. The volume of shares traded at the BSE, in the noon was 314.04k (Thursday). The market did not respond to the company's new launch to be held on Friday. It may be recalled that Maruti Suzuki is going to launch its new hatchback Maruti Ritz in India on Friday.

This car will have several firsts tagged with it like Tata Nano. Ritz will be the first car which would have the engine that is compliant BS-IV emission norms. Moreover, The new hatchback will be availabel with two different engine K12M 1.2 litre petrol engine and 1.3 litre diesel engine. Modified suitably to comply with the forthcoming BS-IV emission norms and provide even better driveability, the diesel will run even cleaner than before, and Maruti claims it will run 21 kilometres for every litre of diesel. The company's new invention K12M engine, which is used for the first time in Ritz, is claimed to be more fuel-efficient and eco-friendly. However, the price of the car has not disclosed yet.

Industry experts says that it would be priced at about Rs 4.5-5 lakh. The car will be positioned in the premium A2 segment. The company has the largest market share of 58 per cent in the A2 segment. The company's ambitious car Ritz is expected to consolidate its leadership in the highly competitive compact car segment. This will be the eight car from company after successful launching of Swift, Zen Estilo, SX4, Swift Diesel, Grand Vitara, Swift DZiRE and A-star.